Information Design: The Visual Language of Graphic Communication
This is the course research guide for Writing & Rhetoric 2: The Visual Language of Graphic Communication. This research guide broadly covers the research process from researching refernce materials for broad subject reading to database searching for articles.
Reference sources can be a good source of preliminary information on a topic and a means to collect useful keywords. They also often contain bibliographies that cite key texts and thinkers associated with a specific topic. The online resources listed here are a small sample of the reference materials Stanford has to offer; many are in print form and can be found by searching SearchWorks or by physically browsing the libraries' reference areas.
Tips for using reference sources:
1. Look at the cross-references that many entries provide. These can be helpful in pointing you toward a related or more accurate idea/term.
2. One of the most important elements of any good reference source entry is its bibliography. Take note of the books or articles that the entry's author deems elementary to understanding the individual or idea.
Subject Search Terms
- Advertising - Psychological Aspects
- Art (Media OR Consumer OR Advertising OR Marketing)/Social Sciences
- Body Language
- Commerce United States
- Consumer Behavior
- Consumption Economics
- Discourse Analysis
- Internet Marketing
- Nonverbal Communication
- Popular Culture
- Persuasion (Psychology)
- Persuasive Communication